Archived framework. My current framework is LIFT.
See LIFT →Archive · Work & frameworks
The A.G.E. Framework
A.G.E. was the framework I taught in earlier talks and articles. It described three capabilities a business needed before AI could really help it. It’s kept here for anyone who saw it in a past session or press release.
Authority
Being discovered and trusted: by customers, search engines and AI systems. Built through consistent content, reputation and visibility.
Growth Automation
Turning attention into customers with structured lead capture, nurturing and follow-up, instead of manual effort.
Efficiency
Documented workflows, automation and AI-assisted operations, so growth doesn’t create chaos.
Why it evolved
From three capabilities to one process.
A.G.E. answered “what does an AI-ready business need?” The more I used it, the more the better question became “what’s actually holding this business back right now?” Sometimes that’s authority, automation or efficiency. Often it’s something else entirely, and AI isn’t always the answer.
LIFT is the result: a process instead of a checklist. List the whole picture, Isolate the highest-leverage move, Fuel it with the right resources, and Tune as you go. The A.G.E. capabilities still show up, now as possible answers in the Isolate and Fuel steps rather than the starting point.
At a glance
A.G.E.: three capabilities for AI readiness. Starting question: “Are we ready for AI?”
LIFT: a four-step process for finding and using leverage. Starting question: “What’s really holding us back?”
View the original slides →Looking for the current framework?
LIFT is what I use in talks, workshops and advisory today.